Corporate Social Responsibilities:
Booster
Juice is a company that gives back to the community that has given them so
much. They are proud sponsors of a festival from Hockey Night in Canada called
Play On.
(Source: http://boosterjuice.com/index.php/news/details/www.playon.ca ) |
This
festival encourages the community to become active as it is Canada's biggest
sport festival and it is also Canada's official street hockey tournament. They
capture the attention of various hockey lovers and indulge them in a game that
everyone loves. They have teams competing against each other in battles that
are friendly but also fierce at the same time. They have also held a
community day in Ontario in which they teach the youth at a high school how to
make good food choices and all the money raised goes to ShareLife. ShareLife is
an organization that helps the homeless, the elderly, and those that are in
need. They set up a booth at the school’s carnival and they educated all those
around them about how healthy food choices are really important in order to
maintain good health. In addition, they hold a “toyraiser” in which people from
around the country donate money to Booster Juice. The money is then transferred
into toys through Discovery Toys and then is donated to Sick Kids Hospital.
( Source: http://boosterjuice.com/index.php/promotions/ ) |
Most
recently, they are working with RedCross to donate money to Alberta after it
suffered through the drastic floods. This effort to relieve them has been doing well
over time and it means a lot to the citizens of Calgary.
REFERENCES: From http://boosterjuice.com/
REFERENCES: From http://boosterjuice.com/